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LISTEN: Be Clear On Cancer


Public Health England have launched a campaign for people in the North East to be aware of respiratory symptoms.

Public Health England are urging people across the North East to “Be Clear On Cancer”.

They have launched a national campaign today for people to be be aware of respiratory symptoms like breathlessness and persistent coughs.

More than 150,000, people die from lung cancer, lung disease and heart disease in England every year, and late diagnosis and late treatment are common in each of these conditions.


Dr Dawn Harper, a GP and TV presenter says go and see your doctor:

She says the symptoms can be a sign of something big:

And tells us why some people might avoid going to the doctors:

She says people are worried about being diagnosed:

And tells us how long the campaign is going on for:

59-year-old Suzanne Pearson from Darlington tells us about her visit to her GP:

She tells us what she thinks of the campaign:

She has this message:

Darlington stats:

New research reveals adults over 50 are more likely to encourage others to see the doctor than go themselves:

  • 86% would urge their friends or family to visit their GP with these symptoms
  • But, only 67% would contact the GP if they experienced these symptoms
  • Those over 50 more at risk of lung cancer, lung disease and heart disease

Over a third (36%) of people surveyed said they would be worried about wasting the GP’s time with these symptoms.

32% would wait a month or longer before visiting their doctor if they experienced breathlessness, and 55% would wait over a month before speaking to their GP if they had a persistent cough.

In many cases, it won’t be anything serious, but it is so important that people don’t ignore symptoms as early diagnosis of these diseases is critical to improving survival,

In England there are:

  • Around 1.8 million people who have been diagnosed with coronary heart disease (CHD – the main type of heart disease)
  • 1 million people who have been diagnosed with COPD (Chronic Obstructive Pulmonary Disease – a common form of lung disease that includes emphysema and chronic bronchitis)
  • Around 37,600 people are diagnosed with lung cancer each year


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